Why Managed Analytics Services Matter – Top 11 Benefits You Must Be Aware Of!

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Managed analytics services enhance customer insights and provide real-time data-driven insights. Businesses with strong analytics capabilities see 2x higher performance and 30% annual growth. Leveraging these services, companies can optimize operations, and gain a competitive edge through specialized expertise.

Digital transformation is advancing and this goes hand in hand with the need to engage data in decision-making processes. Additionally, the complexity of the technology landscape is also growing significantly with the advent of Industrial Revolution 4.0.

So, to ensure businesses have 24×7 access to analytical data, businesses are looking forward to Managed Analytics Services, for seamless operations. However, from a business perspective, managed analytics services come with a cost along with your internal team. Does the cost justify the benefits? Do managed analytics services actually add value to the business? Let’s find out!

In this blog, we’ll focus on Managed Analytics Services and the benefits they reap for the organization. But before, we need to understand, what exactly is managed analytics services.


What Are Managed Analytics Services?

Managed analytics services provide an end-to-end data analysis and intelligence service that makes data useful for business decisions. This is far better than following the limitations of hiring data science experts and dealing with technical issues.

This approach features an already validated and readily available data architecture and automation to add to ongoing training and tutorials from data professionals. As the name suggests, it is self-service oriented in terms of a business and its stakeholders, resulting in a lower TCO (Total cost of ownership).

Unlike the common approach of assembling internal data teams and then starting rigid implementations, managed analytics services are the end-to-end solutions. These services offer capabilities ranging from data aggregation, process integration, and cloud data storage as well as processing up to sophisticated analytical work as well as data visualization and reporting in an interface-based format.


Features of Managed Analytics Services

  • Streamlined Data Processes: Loaded data connectors and ELT(extract, load, transform) processing guarantee fast, accurate data handling to multiple business applications.
  • Cost-Effective: Managed services help to avoid significant initial costs that are required to attract qualified personnel or acquire several rather expensive tools at the same time by providing an opportunity to establish the foundation of comprehensive data solutions without significant initial investments.
  • Scalability and Flexibility: Managed services teams enable companies to increase or decrease the level of data analysis they need easily without concerning the basics.
  • Access to Expertise: Managed business services provide the business with a team of experienced and specialized analytical personnel to enable the business to harness highly specialized analytical knowledge as soon as possible.
  • Focus on Core Business: Managed analytics services enable organizations to focus on value-adding functional activities and at the same time achieve competitive advantages through analysis of the data.

It is critical to note that nearly 85% of data analytics projects do not succeed. One of the primary reasons is that the organization does not have a clear data strategy in place. The continued partnership with managed analytics services providers guarantees that all data assets are useful and Davis’ strategy is optimal.


Benefits of Leveraging Managed Analytics Services

Before investing in managed data analytics, it’s essential to evaluate if data analytics is suitable for your company. For many organizations, properly implemented management data analytics yields a significant return on investment.  

According to Forrester, companies that invest in data analytics experience an annual growth rate of 30%, compared to an average of 3% for other organizations. Transforming into an insights-driven business offers numerous clear and measurable advantages.

1. Enhancing Customer Insights

Managed Analytics Services helps in tracking customer interactions and provides a comprehensive view of who they are and how well their needs are met. Product managers use data analytics in several ways:

  • Customer 360: Combines all customer data (usage, marketing, support, surveys, finances) into one place.
  • Product Optimization: Enhances customer experience, product usage, and effectiveness, and guides new feature development.
  • Customer Feedback Analysis: Identifies critical moments, such as churn risks or upsell opportunities.

Bain & Company’s research shows that companies with superior analytical capabilities are 2x as likely to be top financial performers. This approach ensures better business decisions and outcomes.

2. Easy to Scale at Large

Few businesses can justify the significant expense of building their own data teams from scratch, which averages around $520,000 annually. Moreover, smaller enterprises, including startups and scaleups, often don’t require a full team of full-time data engineers, analysts, and report developers.

Nevertheless, these businesses still need to scale and adapt to dynamic market conditions and evolving needs. Thankfully, the on-demand nature of today’s service economy makes managed analytics services an ideal solution to overcome the challenges (and risks) associated with scaling – without excessive costs. By accessing expertise and resources on demand, businesses can enhance their agility in developing data capabilities.

3. Stay Ahead of the Curve

Bring some realization to today’s fast-paced business environment the opportunities that a firm has must be grabbed to remain a force to reckon with. However, decisions where time is important like the following; Price discounts, and new product releases among others are quite risky. Decisions made have to be accurate and as well made in good time.

Through outsourcing and applying a managed services team to the process of data analytics, businesses can obtain almost real-time results. More frequently, it is the speed to insight that matters. The dawn of an empowered marketing team is hampered by no time for manual spreadsheet analysis, report compilation, and meetings to debate over metric definitions. Fortunately, a modern business analytics solution will be able to avoid such bottlenecks.

4. Cost Reduction and Efficiency Enhancement

The most important current objective of managed services from a finance perspective is cost control, but data analytics help to find more resources that can be cut down than might have been detected through other means.

So, by using big data reflecting the pricing strategies of suppliers’ historical negotiation results or the current market situation of the commodity, many organizations across the globe can obtain more beneficial purchasing agreements, look for cheaper substitutes, and use their available resources effectively.

5. Enhances the Core Competencies

Every company today relies on technology, but this shouldn’t detract from focusing on core strengths. Businesses must ensure technology serves their goals without overwhelming their teams.

Managed analytics services are designed to alleviate the burden on in-house IT teams, cutting costs and reducing dependency. Specifically, managed data services handle the complexities of setting up data analytics systems tailored to your needs.

This includes deploying cloud warehousing infrastructure and creating secure, interactive dashboards that provide essential insights. This approach eliminates the need for hiring expensive, niche skill sets, allowing businesses to concentrate on their primary competencies.

6. Informed Decision Making

Every day you and your team make a myriad of decisions; from how to respond to an email to a major strategic choice. These decisions may be small, some may be major. There are primary and secondary approaches that are conventional and some of them are tactical and innovative. Frequently, information that could promote effective results is stored in the diverse databases of the business applications your organization employs.

Bain & Company found that clients with best-in-class analytics are 5X more likely to make decisions much faster than the benchmark. By assimilating all this data into one place and making it understandable, you can see the alpha & omega of your business and customers.

Managed analytics services help all employees as well as customers be more informed so that as a result the best decisions are made. Decision-making is done more efficiently in organizations that incorporate data into their decision-making process.

7. Mitigates Risk and Ensures Compliance

Today’s ever-changing business world poses several risks and anyone in an organization who seeks to make his/her organization thrive must understand them and manage them.

Risk assessment and risk forecast linked with suppliers, the instantaneous identification of risky market conditions, and the integration of factors such as geopolitical changes and changes in legislation, among others, are all made possible by data analytics.

Therefore, any risk that an organization identifies during its operation can be addressed before affecting the supply chain hence the continuity of the supply chain. Also, business analytics solutions enable compliance checking, which ensures that organizations retain new regulations and check on the current industrial practices.

8. Enhanced Data Governance & Data Security

As we are living in the age of digitalization, data management services and their protection have become the key questions. The managed analytics services providers are very essential in maintaining the strategic and approved protocols in data management services while compliance with the law and defense against hackers among others.

These providers specialize in handling data from the generation, governance, validation, storage, analytics, and deletion stages and guarantee compliance with data quality standards and laws like GDPR and CCPA. This approach towards managing and protecting data reduces hazards and protects organizations from data-related risks.

9. Overcoming Recurring Inefficiencies

Many businesses struggle to reach their goals when implementing business analytics solutions, particularly when attempting to do it independently. The same challenges arise when using off-the-shelf analytics and business intelligence products, which often have steep learning curves and may necessitate expert guidance from a professional data engineer or external consultant.

Managed data services can overcome these obstacles and eliminate recurring inefficiencies that prevent your team from accessing the necessary insights promptly. Additionally, they can eradicate the silo mentality, where teams are unable to easily share or connect crucial data points.

10. Swift Data-Driven Insights

Managed analytics services help to reduce the time for transforming large amounts of information into applicable information. These services offer an opportunity for fast and effective analysis of big data using sophisticated analytical tools and techniques that can be always time-consuming if done within the organization.

This speed is attained due to the service provider’s mastery of data science themes and frameworks, including machine learning to assess big data for patterns that could be undetected by normal analysis.

The acceleration of insight generation makes it possible for organizations to make better decisions faster resulting in positive changes in performance, customer experience, and creating new solutions.

11. Customized Solutions for Optimal Results

Data analytics enable organizations to choose the optimal sourcing strategies for certain objectives and promptly adjust their strategies as the market demands.

It is clear from the present discourse that data analytics helps business organizations reduce costs, improve quality, and sustain competitive growth through innovation. This way, the sourcing strategies are not only efficient in terms of cost but are also flexible and capable of enhancing themselves to attain more effectiveness in a challenging market environment.


Optimize Efficiency with Managed Analytics Solutions

To be precise, information management and the sustainment of competitive advantages is greatly influenced by the use of data. However, it could be hard to translate data into insights; most importantly with the issue of data convergence and the acquisition of the right human resource for management data analytics.

This is where managed analytics services come into play, enabling you to get the right help, tools, and brainstorming you require to take your data to the next level. Whether it is a scenario where one is interacting with several manual spreadsheets, where one tries to integrate different business applications, or when one wants to factor analysis as a core function but is not an expert in it, Managed analytics services providers are ready to step in and assist you overcome these issues and turn them into potentials for improvement.


FAQs

How can organizations use data analytics to leverage the benefits of big data?

Big data can be utilized in organizations through data analytics whereby; organizations can get insights, manage processes, create better client experiences, drive innovation, and make sound decisions to counter competitors and improve business results.

What are the 5 benefits of data analytics?

Analytics provides better decision-making and operations, understanding customers, managing risks, and gaining competitive advantage, which can be seen in organizations’ ability to better processes, tailor customer experiences, and manage risks while keeping a competitive edge.

What is leveraging analytics?

Analytics as a process entails the application of quantitative methods in an organization’s data to get insights, make better decisions, advance organizational goals, and increase organizational effectiveness and competitiveness in the market.

What is leveraging data analytics for strategic advantage?

Leveraging data analytics for strategic advantage simply describes a deliberate effort to apply methodical business intelligence tools to organizational data to gain a competitive advantage over rivals to achieve long-term goals and objectives.

Which AWS services are used for analytics?

In analytics, AWS provides Amazon Redshift for data warehousing, Amazon EMR for data processing in big data, Amazon Kinesis for stream data in real-time, and AWS Glue for data integration with ETL (extract, transform, load) operations.

Fact checked by –
Akansha Rani ~ Content Creator & Copy Writer

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